Many NGOs and government agencies make per diem payments to community members in order to gain training participation. Participation does build – but once payments stop, so does the training. Because participants came for the money, not the training, the learning doesn’t “stick.” By contrast, participants attend GTLI trainings because they want to learn and because their peers attend. They continue to attend because they believe it is in their best interest. They are internally motivated to attend – and to learn – and the learning sticks.